The Truth About Blastoff

When many people hear about Blastoff for the first time, especially during October and November 2009, they will hear about it from many different sources all at once, all ceaselessly hyping it to the point where it sounds unreasonable.

I know how this can turn some people off; I too was new to such offers once and a complete newbie at money-making offers online.

So I decided that today I’d write about the actual, factual evidence for Blastoff, not just more hype. (Like I admit you may find elsewhere on this blog.) :)

So if you came here today looking for hard facts and real answers about what blastoff is and if it is worth your time, read on… You can even turn off your hype-scanners and filters for the duration of this page.

Fact you need to understand #1: Blastoff serves different roles for different people.

Some people, namely the people you heard all of the hype from, are looking to make money with blastoff, building a ‘business’ by building their downline inside Blastoff.They want you to join Blastoff from their email or by going to their page, because if you do, they make a tiny percentage of the cash you spend on online purchases in Blastoff ever after.

Other people, and this really should include everyone online, should enjoy setting Blastoff as their homepage (portal page) because it offers so much more than any home pages before it. For instance, the My.Yahoo.com, Microsoft Live, AOL, and Google home pages all offer neat widgets and gadgets like the ability to set backgrounds, choose the news feeds that interest them, see a quick-view of local weather, and some even show a preview of their email. Blastoff goes way beyond this by letting you watch TV and videos, Listen to internet radio, play video games, and best yet, chat with your friends through social networks like Twitter, Facebook, and Flickr.

Still other people want the Cash-Back shopping. Blastoff has a “Mall” area on your page there that includes the top 400 Online Merchants and is growing daily. (Yes, WalMart, Starbucks, Sears, iTunes, they are mostly all there already.) So if you are a Blastoff member and shop online in your own page’s “mall,” you not only get exclusive shopping deals, but you make a percentage of the sale back in the form of a check from Blastoff each month. It can be quite addictive.

Fact you need to understand #2: Blastoff makes it all too easy to spread the word.

The one thing that Facebook did that allowed it to generate 100 Million Users in 9 months flat was their innovative contact-importing technology. They gave new members a way to upload their existing friends and contacts and send out invites to them all quickly and without a lot of thought.

Facebook did a great job, of course, but Blastoff has taken this technology and run with it much further. Where Facebook was limited to 5 (I believe, there may be more now) ways to import your contacts, (such as from your outlook software, your hotmail account, and so on) Blastoff has at least 10 different sources, including a way to simply upload a simple spreadsheet with any email addresses you happen to have lying around.

This is the reason why your inbox has filled up with this email:

Email from Blastoff sent to the world in Oct/Nov 09

Email from Blastoff sent to the world in Oct/Nov 09

It’s just too darn easy to send it.

Keep in mind that there are only 220 Internet users in the world today. Facebook invited 100 million in 9 months, and those are just the ones who ACCEPTED these invites… Surely a billion or three invites went out during that timeframe.

Now Blastoff makes it twice or three times easier to send out invites, so it is likely that all 220 Million internet users will receive this email at least once in the first 9 months since Blastoff’s blast off in October 09.

Fact you need to understand #3: Blastoff pays people to spread the word, too.

If that weren’t enough reason for your inbox to fill up with Blastoff emails, here is the mother of all incentives: Unlike Facebook, Blastoff additionally pays people, in the form of downline earnings, to send out those invites! I cannot imagine what it would have been like if facebook had paid users for sending out invites. Surely the additional incentive would have driven them all the way to 220 million in the same amount of time.

Fact you need to understand #4: Blastoff additionally secured 4 big Corporate backers to advertise it.

As if the viral invites system wasn’t good enough, Blastoff has arranged for 4 giant corporations to push Blastoff to their customers in November 2009 as well. Pre-Paid Legal, (with its’ 100,000+ associates, all who have lists of prospective clients) the United Way, the Dallas Cowboys, and Pizza Hut will all be promoting Blastoff directly too.

They have not made it public why they chose these particular four Corporations, or what the terms of those arrangements are. However it is pretty obvious that Pizza, Charity, Football, and Legal services serve different demographics of the world and will therefore do a great job together of spreading Blastoff to the most people possible.

So if you take facts 1-4 together, it’s easy to see now why your inbox is completely stuffed with those Blastoff emails.

Fact you need to understand #5: What’s In It For Blastoff…

Most people searching for the truth will start with this question, but I figured I’ll end with it since the ramifications are so large.

Normally you wouldn’t think that a little 1-page website would have such huge aspirations, but it is impossible to escape the conclusion that Blastoff is out to become the #1 website online, beating out Google.com and the other most-visited websites on the web.

Thankfully there appears to be nothing evil about this plan, they just want to have the best online real estate, like Donald Trump would like to own the world’s best hotels. In Blastoff’s case, they won’t be collecting rent, however, they will get paid in two ways:

1. That big, honking ad banner on the upper-right hand side of every Blastoff page. Make no mistake, this 300 x 250 pixel box is about to be the very most expensive ad block online, bar none. It will be shown to the largest amount of people online, in and out every day, and better yet, when they first open their web browser, not at the end of their browsing session when they are tired and unresponsive. I can only dream about what kind of revenue they will generate selling out that ad space… Surely enough to make them very successful.

2. Their share of the Mall purchases. All of the stores in the Blastoff mall are affiliate programs on some huge affiliate network out there somewhere. These affiliate programs each pay their affiliates a little higher percentage than what Blastoff knocks off in it’ Cash-Back and Downline Earnings offerings.

For instance, let’s say Sears.com is in your Mall with a 2% cash back offering. That likely means that you could go find the affiliate program online in an affiliate community like Linkshare.com or Commission Junction for a bit higher, like 4%. What blastoff is doing is giving you, the member whose mall it was purchased from, half of their affiliate earnings in the form of a cash-back check after a month, and then deducts a little more (such as another 1%) for your referrers, and keeps a percent for themselves. Not a bad deal.

I know what you are thinking; yes, you could bypass them and join the affiliate program yourself to get the whole 4% commission, but trust me, it’s not easy. First of all, they have rules against buying from your own link, and they track IP addresses to make sure you don’t. Secondly, your website has to apply to these sites, and bigger stores like Sears don’t want piddly little 10-people-a-day websites selling for them. Finally, it’s just a lot of work to find and post all the right links before buying through them. Most feel it’s not worth the trouble.

But for Blastoff to get 1% of a commission from 200 Million people’s portals? For EVERYTHING they shop online for? Wow… They may make a billion a year in profit from that alone. Good thinking, Blastoff!

So all in all, what you really need to know about Blastoff is that they are providing a few services for free that everyone will likely be using in the near future. In return, they hope you buy through their web pages and click on their ads, which is exactly the same business model Google enjoys. Everything so far appears on the level, and they do appear to be completely unstoppable. If you own Google’s stock, now might be a good time to consider dumping some. Their ad space is about to become less valuable.

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One Response to “The Truth About Blastoff”

  1. Helen S says:

    So that’s how the mall works… I was a CJ affiliate and didn’t figure it out until you said it here… Way to spot that.

    I agree, it’s very tough to buy through our own affiliate links… Blastoff is providing a unique service here that I’m sure the world will appreciate.

    -Helen

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